It’s not often that technological innovations reach us from the hand of a protagonist of what we call “famous”.but in this case it was inevitable: everyone wonders what is ‘raya’, this dating app in which Risto Mejide, the host of the TV show Todo es libertad, already has an account just a few weeks after ending his relationship with his wife Laura Escanes…who we don’t know if he used a dating app, but He’s already started a new relationship, this time with a “youtuber” (when we start salsa, we don’t stop halfway).
But why should Risto go to Raya and not to the well-known (and therefore well-visited) Tinder or Meetic? What is so special about this mysterious app? Well, what makes it special is that you can’t use it.. Me neither, come on; Neither do most of the people you and I know.
And Raya is an exclusive platform for that Millionaires, celebrities, models and athletes “looking for love” within their own social class.. For convenience, Raya sells a search filter that excludes the vulgar. As Daniel Gendelman, the California entrepreneur who launched the platform in 2015, puts it:
“Why would you want to go to a party that’s open to everyone when you can go to one that only the rich and famous go to?”
Table of Contents
A normal app with a very unusual user base
There are quite a few famous Hollywood people who have recognized her presence in Raya. So, soon by boat, we have Channing Tatum, Sharon Stone, Drew Barrymore, Demi Lovato, Cara Delevigne or Ben Affleck (He knew his new wife before mobile apps existed, but prior to their marriage, she starred in a slightly “creepy” video after receiving a “disagreement” from Tiktoker Nivine Jay on the app in question).
Of course, for them to make this filter available to you, you must first agree to submit to it: and we don’t say this because you have to pay to use it (the €5 per month it costs is not much of an obstacle), but because There is an anonymous committee responsible for reviewing and approving each and every Raya registration application based on the applicant’s popularity and whether or not you are accepted is up to their decision.
But even if you are You can spend entire months on a waiting list before being able to use the app and start handing out ‘matches’ and ‘unmatches’. If that’s the case, did Risto ask for his inclusion on Raya before he was single again?
Investigative journalism on the sidelines once you’re in Raya [todo indica que] The operation of the app is completely normalyou wouldn’t expect that from anyone else of this kind. Perhaps the most extraordinary thing about Raya’s achievement is the “Map” functionThis allows the user to rank all other users who are in the same area of the world as him (provided they have not chosen to hide their profile).
According to published information Games in Raya are rare, as only 8% of access requests are accepted. If the parties involved do not respond within 10 days, the request will be deleted.
image | Based on the original cover by ‘#Annoyomics: The Art of Annoying to Make Money’by Risto Mejide