A luxurious 24-karat gold steak menu set is coming to Edinburgh this summer, marketing itself as an ‘affordable’ alternative to celebrity-touted dining experiences.
Designed and sold by Haar At Home founder Dean Banks, the set includes a 1kg gold leaf covered tomahawk steak, seaweed roasted potatoes, green beans with crispy shallots and soy lime dressing, truffle jus and two dark chocolate fondants with dulce de leche and crème fraiche.
Banks claimed a plated steak could cost up to £ 1500 in some restaurants. Load £ 150 per meal set, Banks is giving the public the chance to try the ultimate high-roller meal at home for a fraction of the price.
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The gold leaf tomahawk became the go-to choice for the rich and famous after international butcher and restaurateur Nusret Gökçe, nicknamed salt bae, popularized the dish nutr – Et Restaurant.
Salt Bae went viral online for his dramatic flair and meat-handling skills, and affluent customers flocked to his London restaurant after it opened in 2021.
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In a world first, premium gold steak can be delivered to your door for a tenth the price of faddy celebrity restaurants.
Haar at Home’s website says the 24,000 steaks are from grass-fed Scottish beef and are dry aged for at least 28 days.
“The steaks have a unique, deep flavor from the aging process, and the 24k gold leaf coating really adds a dazzling new element to this delicious cut of beef,” the description reads.
“We’ve all seen steaks wrapped in gold go viral around the world, with grossly overpriced meals being served to celebs. I wanted to give people a chance to try this type of dish at home for a cheaper price — and if you want to stick it on Insta, you can salt it yourself,” Banks said.
“Our meat is excellent and all of our ingredients and preparation are world class, so I am confident that you can get a better product at a better price from the comfort of your own home.